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Alternative text: Debbie Millman Interview Booklet
Alternative text: This project was done in my Typography One class. The assignment was to take an interview and create a short booklet that showcases it. For my booklet, I wanted to show the personality of the interviewer and interviewee through the
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Alternative text: Gotham Poster Series
Alternative text: This project was done in my Typography One class. The assignment was to turn a research project about a typeface (I chose Gotham) into a 4 mini porter series. One poster couldn't use anything but one point size and one style, one could
Alternative text: only use different styles, one had to have different styles and sizes, and the last had to use imagery. My concept was centered around New York, the birthplace of the typeface, and you can see this reflected in imagery and color.
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Alternative text: Smooth Seas Hand Made Type Poster
Alternative text: This project was done in my Typography One class. The assignment was to turn a research project about a typeface (I chose Gotham) into a 4 mini porter series. One poster couldn't use anything but one point size and one style, one could
Alternative text: only use different styles, one had to have different styles and sizes, and the last had to use imagery. My concept was centered around New York, the birthplace of the typeface, and you can see this reflected in imagery and color.
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Alternative text: The Caged Bird Sings of Freedom
Alternative text: A 12 card series based on the poem "I know Why the Caged Bird Sings" by Maya Angelou. The cards all work together as a system to tell a story; my interpretation of the poem. The story depicts a father who is an active military
Alternative text: member while his daughter is back home, each one missing the other. The entire visual language including symbols and patterns were designed by me as a working visual set.
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Alternative text: Symbols
Alternative text: This is a project that focused on minimalistic symbols. I chose four famous pieces of architecture and made two symbols for each; one to represent the architecture itself and one to represent it in some abstract way. For the Sydney
Alternative text: Opera house a symbol to represent music and theater, a surfboard to go along with Cape Hatteras, a storm cloud with wind to represent the city in which the space needle lives, and a shipwreck for the legend of the San Fransisco Bay.
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Alternative text: Type, Text, Talk Poster
Alternative text: Type, Text Talk is an annual conference for designers and typographers so listen to speakers and attend design workshops. This is a two sided poster to advertise the conference. The story it tells is of how typography has evolved over time,
Alternative text: using signs to show the change. Inspiration for this project came from the American Sign Museum in Cincinnati, which beautifully showcases typography's evolution through American signs.
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Alternative text: Declaration Poster
Alternative text: This was an assignment in which we had to turn the Declaration of Independence into a poster. My poster takes a more casual spin and focuses of the bantering between men who were trying to agree on the guidelines for the country, rather
Alternative text: than focusing on the seriousness of the situation. There is a sort of playfulness in the way the words interact with the background that brings life to the document in a modern way.
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Alternative text: Torque Magazine
Alternative text: Torque is a magazine featuring off road vehicles. The feature article is a report on the top 5 full size pick-up trucks of 2014. There is also an article on the top places to go off roading. The magazine is designed for anyone from working
Alternative text: class Americans looking for reports on the best quality equipment to anyone interested in backwoods sports such as four wheeling. The project consisted of all design elements from the masthead to the article layouts.=
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Alternative text: Cincinnati Pine Redesign
Alternative text: Cincinnati Pine is a locally owned landscaping business that operates in the greater Cincinnati area. In 2013-2014 I did a complete redesign of their site, keeping only the logo and color scheme. The 26 page site was coded in HTML5
Alternative text: css and javascript functions. In addition to updating their site's look, I also added a gallery to showcase their work, a contact forum, easier to use navigation, and SEO features. You can see the site
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Alternative text: Clock it App Design
Alternative text: Clock it is an application that helps you keep track of where your time has been spent, specifically on technology. The app connects wirelessly to all your devices (TV, computer, gaming systems etc) and tracks what you do and for how long.
Alternative text: It then processes that data and generates deals for you according to your interests. For example, if the app connects to your tv and notices that you watched the Bengals game, it may notify you of deals on Bengals tickets.
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Alternative text: Non-Profit Partnership Shopping Site Mock
Alternative text: This is a mock-up website that would allow non-profit organizations to parter with local businesses and fund-raise through online shopping. The site would allow any non-profit organization to set up a profile where members could shop
Alternative text: all their favorite online stores through links located on the profile. Shopping through these links, rather than directly from the store's site, allows the non-profit to make a percent of the final sale.
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Alternative text: Vino
Alternative text: This is a website for an imaginary Italian Bar and Grill. The site was designed using Adobe Muse in HTML5 and CSS. All the site's visual assets including the
Alternative text: logo, all linked PDFs, advertisement graphics, the menu and all other assets were created specifically for this site. You can see this site
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Alternative text: MyPortfolio.com
Alternative text: MyPortfolio was a semester long, self directed website project. The site is designed to be a resource for all types of artists to easily build websites to showcase their portfolios. Artists can signup for free, chose and template and
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Alternative text: Tap App Design
Alternative text: This application won first place in NKU's 24 hours of mobile innovation contest. The idea and business strategy was developed by a team of 5 students. The Tap App is a social app where users can find local bars according to specific
Alternative text: search criteria such as location, types of beverages, or even find out where friends are. Users can also rate places they've been, check in at bars and message friends to come grab a drink!
Alternative text: Birdola Feeder Hang Tags
Alternative text: Birdola Brand has multiple types of feeders to house their seed cakes and stacker cakes. I've done many of these hang tags. Each have their own dieline,
Alternative text: but all follow essentially the same layout consistency.
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Alternative text: Kookamunga Rebranding
Alternative text: These treats are part of a rebranding of Kookamunga cat products. The look of the brand was established by brand managers and the creative team. These particular packages are the pieces of the rebrand process that I worked on.
Alternative text: The new kookamunga look reflects the playful nature of a brand that makes cat toys, treats and catnip.
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Alternative text: Just Add Water Line Extension
Alternative text: These shampoo bottles were a line extension for Just Add Water brand that
Alternative text: followed JAW guidelines and showed differentiation in color and dog breed.
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Alternative text: One Earth Cat Litter Redesign
Alternative text: This was a cat litter bag redesign I did for One Earth brand. The design had little marketing direction and the only thing they wanted to keep from the old design to the new one was the One Earth brand wide arch and they wanted to keep the
Alternative text: teal color somehow. I cleaned up the design and made it feel much more modern while steel staying within the brand guidelines. I also created stickers to help notify consumers of the drastic redesign.
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Alternative text: Birdola Selects Tubs
Alternative text: Birdola Selects is a high end branch of Birdola wild bird seed. My designs reflect some of the design elements from Birdola Selects bags, but had a very unique dieline to work with. Each package shows the key ingredients of the blend and
Alternative text: the birds it targets. The sides and back have lots of copy, which game me a chance to work out hierarchy.
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Alternative text: Birdola Value Packages
Alternative text: Birdola ran a special for Lowes where they bundled multiple products to help push products. The designs had to fit the brand standards and also all work together. For the Seed Cakes and Stackers bundles, I wanted to highlight what
Alternative text: the bundle included, which I did on the sides. There was also legal information which needed to be shown, but not highlighted, so I arranged it in a functional way on the bottoms of the trays.
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Alternative text: Mish Mash Branding
Alternative text: Mish Mash is a children's clothing brand that is centered around the idea of coordinating outfits. The brand has a coherent system where the color separates sizes and the embossed pattern groups "Fashion Families." This project included
Alternative text: a brand schematic, consumer profile, research on competitor companies, logo design, a mood board, packaging, stationary, and additional collateral. All stationary and packaging was handmade and photographed by me.
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Alternative text: Paintings - Acrylic, Oil, and Water Based Oil
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Michelle Syvertsen: My Work
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